Product design
From concept to impact: design that matters
From initial sketches to industrial-scale production, we turn
ideas into functional, user-centric products.
Product Concept &
Design
Drive AI adoption and transform strategy into action—creating a culture of lasting impact.
Packaging
Design
Accelerate your projects from ideation to launch-ready solutions.
Prototyping &
Engineering
Validate your ideas in real-world conditions — fast and with measurable results.
Supplier Management
& Production
Equip your team to tackle business challenges through hands-on training.

Lamborghini
Extended the iconic brand to children’s products—designing a tricycle that reflects Lamborghini’s distinctive style and innovation.

Coca-Cola
Expanding Coca-Cola’s reach by designing innovative equipment to unlock new distribution channels.

Maserati
Conceptualized and designed a new range of luxury products and accessories—extending the iconic Maserati’s brand through premium design and innovation to engage a new generation of affluent consumers.
our approach
Agile Sprints:
delivering tangible value in every design phase

- Context Analysis
- User Research
- Product Design Strategy
- Product Range Definition
- Analysis of Key Constraints: Economic, Technological, Productive, Ergonomic, etc.
- Concept Design
- Product Design
- Physical Prototyping
- Packaging Design
- Design Books & Style Guides
- Visual Brand Language
- Communication Materials
- Engineering Development
- Manufacturer Sourcing
- Production Follow-Up
- Retail Design & Marketing Materials

MSC Cruises
Enhancing the guest experience aboard MSC cruise ships with a futuristic robot bartender—blending innovation, design, and entertainment.

Vespa + Playsam
Designed a brand extension strategy to expand Vespa into new product categories—leveraging its identity through the conceptualization and design of stationery and visual elements for online and offline channels.

Sortem
Designed and validated a disruptive print kiosk for funeral homes—defining the product concept, business model, and value proposition through user research and MVP planning.
How we can help you
End-to-End Projects—From Strategy to Launch
We deliver high-impact projects with precision, speed, and full stakeholder alignment, covering every detail from ideation and manufacturing to marketing and beyond.

Istituto Italiano di Tecnologia
Translated robotics excellence into market value—crafting a commercial strategy to showcase and scale advanced Italian robotics technology.

Grupo Planeta
Turned celebrity personal brands into collectible products—aligning each concept with the personality’s identity, strategy, and distribution channels.

Fujifilm
Reinvented Wonder Photo Shop—integrating online and offline experiences, adding new services, and elevating the brand’s retail journey.

Gradiant
Transformed a functional tech prototype into a market-ready solution—defining the value proposition, use model, and industrial design to communicate the full potential of the technology.

Made Design
Developed an innovative and modular furniture concept that enables a broad product range with minimal components, optimizes manufacturing and logistics, and improves user experience with intuitive assembly.

Lékué & El Celler de Can Roca
Co-created a product range to bring low-temperature cooking into the home—designing innovative accessories that translate the culinary expertise of El Celler de Can Roca into a unique, user-friendly cooking experience.
More than just PowerPoints—we design, build, and launch real solutions to the market.
PRODUCT DESIGN
Ready to Create a New
Market-Shaping Product?

Vespa + Playsam
Designed a brand extension strategy to expand Vespa into new product categories—leveraging its identity through the conceptualization and design of stationery and visual elements for online and offline channels.

Gallo
Led the creation of a new product category—structuring the ideation process, the strategy and product roadmap, and designing Pasta Lover: an all-in-one pasta experience based on user insights and co-creation.

Danone
Defined a new product category and its full consumer journey—designing the retail experience, packaging strategy, and user experience, and validating concepts through real-world consumer testing.

Istituto Italiano di Tecnologia
Brought robotics from lab to market—defining the strategy, platform, and design of the R1 robot in collaboration with researchers and creatives to deliver a distinctive, human-centered experience across multiple use cases.

Beblau
Launched a spin-off focused on smart solutions for modern remote and hybrid workers—designing a cohesive product line from concept to market launch.
Tailored Projects
Explore more
SERVICE & UX
DESIGN
Deliver seamless, high-quality services and experiences for all your stakeholders.
NEW
VENTURES
Develop new ventures from concept to launch, aligning solutions with real market needs.
Let’s make innovation happen
Partner with us to turn complexity into clarity and strategy into measurable results.
